Press payoffs look bad

In this Foxnews.com story, a second journalist has admitted receiving funds from the administration for using their national media forum for supporting a Bush initiative. It really does not look good, but there's more.
First, to all who repeatedly claim that Foxnews is nothing more than a conservative mouthpiece, check out the entry to the website, where the story is prominently displayed in the headline box on the right.
Second, it was probably unwise and really does nothing to help public perception.
Third, it could have been avoided easily, by simply disclosing that public funds were used to promote the message, and that the media figures agreed to utilize their vehicles for advertisement's sake.
Ah well, more fuel for the fire.